{"id":363,"date":"2008-01-30T09:14:46","date_gmt":"2008-01-30T17:14:46","guid":{"rendered":"http:\/\/www.gaiastudio.org\/wonderwomen\/?p=363"},"modified":"2008-01-30T09:14:46","modified_gmt":"2008-01-30T17:14:46","slug":"monocle-paula-scher-on-branding-in-america","status":"publish","type":"post","link":"https:\/\/gaiastudio.org\/wonderwomen\/?p=363","title":{"rendered":"Monocle Paula Scher on Branding in America"},"content":{"rendered":"<p>The first part is interesting. It gets a little off topic near the end.<br \/>\n<a href=\"http:\/\/www.monocle.com\/sections\/affairs\/Web-Articles\/Brand-Issues---Paula-Scher-on-Brand-America\/\">Paula Scher on Branding in America\u00c2\u00a0<\/a><\/p>\n<p>The national identity of countries can shift radically and at a speed that leaves their inhabitants gasping.\u00c2\u00a0 As the United States continues to suffer from low approval ratings all over the world, Paula Scher, one of the world&#8217;s leading graphic designers and a principal at Pentagram in New York, talks to Monocle\u00c2\u00a0editor-in-chief Tyler Br\u00c3\u00bbl\u00c3\u00a9 about how the US needs to overhaul its image, brand promise, name and messaging.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The first part is interesting. It gets a little off topic near the end. Paula Scher on Branding in America\u00c2\u00a0 The national identity of countries can shift radically and at a speed that leaves their inhabitants gasping.\u00c2\u00a0 As the United &hellip; <a href=\"https:\/\/gaiastudio.org\/wonderwomen\/?p=363\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-363","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=\/wp\/v2\/posts\/363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=363"}],"version-history":[{"count":0,"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=\/wp\/v2\/posts\/363\/revisions"}],"wp:attachment":[{"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gaiastudio.org\/wonderwomen\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}